The digital dashboard, like its automotive counterpart, is designed to give the executive a broad overview of how well things are running.  Business dashboards provide critical information on processes, performance, and progress toward goals using visuals that may include charts, graphs and other at-a-glance displays designed to impart knowledge quickly.  Executives can establish warnings and alerts in the event of poor performance, and drill down on top line summaries to see detailed data.

 

The major competitive advantage of the digital dashboard is the way it lets users view data from every core area of the company - sales, marketing, finance, HR, and distribution.

 

 

Business dashboards communicate complex information quickly.  They translate information from your various corporate systems and data into visually rich presentations using gauges, maps, charts, and other graphical elements to show multiple results together.